Monthly Archives: December 2016

1

How To Ethically Spy On Your Competition

Do you want to learn how to steal your competition’s secrets? Do you want to do it an ethical way? One of the most effective ways to build a successful business is to model your successful competitors. Knowledge is power. The more information you have the higher the chances you have of succeeding. I’ve been watching […]

Continue reading...
2 Marketplace Sophistication

The 5 Levels of Market Sophistication For Effective Marketing

What’s the single biggest reason why marketing campaigns fail? It’s not the competition, although that is part of it. It’s not the investment you make in your marketing campaign. It’s not the copy or the ads. It’s this. It’s not knowing your marketplace’s sophistication level. If you know your marketplace’s sophistication level you’ll have a […]

Continue reading...
2

If You Build It, They May Not Come: 4 Ways Physicians Can Stand Out in the Medical Community

For a long time, the idea of a doctor promoting themselves or their practice was looked down upon by the medical community. Even now, there is hesitation among many professionals when it comes to standing out. However, the medical profession is just that – a profession, and as such Physicians need to be able to […]

Continue reading...